01 Profile Summary
Creative and results-driven Marketing Manager with over 8 years of experience in developing and executing comprehensive marketing strategies. Proven track record of increasing brand awareness and driving revenue growth through innovative campaigns, cross-functional leadership, and data-backed content creation.
02 Professional Experience
Senior Marketing Manager
2020 - PresentTechGlobal Inc. • San Francisco, CA
- Led a high-performing team of 10 marketing professionals to design and execute global digital campaigns, yielding a 45% increase in lead generation.
- Successfully increased organic website traffic by 150% within the first year by optimizing SEO infrastructure and scaling content production.
- Managed an annual marketing budget of $2.2M, maintaining high ROI and reducing CPA by 18%.
Marketing Specialist
2017 - 2020Creative Solutions Ltd. • Austin, TX
- Developed and managed organic social media strategies that expanded the active follower base by 50k users across key channels.
- Collaborated directly with sales and product engineering teams to create high-impact sales enablement decks and video assets.
- Orchestrated local and regional event marketing campaigns, generating $300k+ in pipeline.
03 Key Projects
Rebrand 2024
Led the end-to-end strategic visual and messaging modernization of TechGlobal, increasing brand engagement by 40%.
SEO Pipeline
Designed an automated keywords-to-content workflow that grew monthly impressions from 2M to 8.5M in 9 months.